Altimetrik @ Dreamforce 2025
Smarter. Bolder. Faster. Where AI Meets Real Business Impact
At Dreamforce 2025, one message resonated through every keynote, corridor, and conversation – AI isn’t the future; it’s the foundation.
While many discussed the possibilities of AI, Altimetrik focused on what comes next, turning potential into measurable performance.
In partnership with Zennify, we hosted an exclusive gathering at the Zenn Sky Lounge, bringing together 150+ senior leaders across industries for high-impact discussions.
Over three days, the focus shifted from hype to action, experiments to embedding, and automation to autonomy where innovation accelerates, decisions get smarter, and humans stay firmly in control.
Designing Intelligence with Purpose: “From Boundless to Autonomous”
At a featured session in the Zenn Sky Lounge, Vala Afshar, Chief Digital Evangelist at Salesforce, unveiled his new book Autonomous, the much-anticipated sequel to Boundless.
The session moderated by Gurvinder Singh Sahni, Chief Marketing Officer, Altimetrik included Adam Caplan, President, Digital Business & GenAI, Altimetrik, and Chris Conant, CEO, Zennify.
Afshar reflected on the shift from design to direction – “Boundless was about flow – how ideas and systems connect. Autonomous is about self-direction – how intelligent systems evolve on their own, guided by purpose.”
Concepts such as Agentic AI, mSUDA (Sense, Understand, Decide, Act), and Relational Intelligence grounded the discussion, emphasizing leadership as the ability to guide intelligent systems, not just use them.
From Strategy to Scale: How Big Brands Turn AI into Rapid Business Value
In another packed session, Tom Gersic, EVP – Digital Business at Altimetrik, led Smarter. Bolder. Faster: How Big Brands Turn AI into Rapid Business Value.
Market Realities
- $30–40B invested in enterprise GenAI; 95% of orgs see zero return ( MIT).
- Only 12% have “cracked the AI maturity code” (HFS Research).
- 40% of Agentic AI projects projected to be cancelled by 2027 (Gartner).
- Only 1 in 4 initiatives meet revenue impact expectations (ISG).
Structural Challenges
C-suite misalignment, sluggish governance, limited integration with only 8% achieve enterprise-wide adoption, 7% integrate data fully, and 37% remain in perpetual exploration.
The 3 Levers of Measurable AI Success
- Data by Design → Trusted, contextual ecosystems
- Adoption Accelerators → Embedding AI in daily workflows
- Governance as a Differentiator → Scaling responsibly and safely
Impact in Action
- $20M reduction in COGS for a global pharma company
- 6X increase in customer spend for a real estate investment platform
- 17K field agents using AI copilots within full compliance for a mutual life insurance company
“AI success isn’t about more pilots; it’s about purpose, momentum, and measurable value.”
Takeaway: The era of proof-of-concept is over. Enterprises that operationalize AI securely and humanely will lead the next wave.
AI in Action: Transforming Client Intelligence with AdvisorForce
Led by Mihir Panchal (Leader – Data Partnerships) and Shailesh Parnami (Sr. Engineering Manager), this Zenn Sky Lounge session explored AdvisorForce: Turning Client Intelligence into Portfolio Impact.
Industry Context
- A $124T generational wealth transfer is reshaping client expectations.
- $500M in SEC fines (2024) highlight mounting regulatory pressure.
- Advisors spend only 10% of their time on client acquisition, burdened by manual tasks and siloed systems.
AdvisorForce Results
- Compliance reviews: days → minutes
- Onboarding cycles: 50% faster
- SLA improvement: 90%
- CSAT boost: 80% through AI-guided experiences
The takeaway: AI succeeds when it amplifies human performance. Embedding intelligence into workflows enhances trust, precision, and personalization proving that AI’s greatest impact begins with people.
The Intelligent Core: Salesforce Data Cloud Keynote
Salesforce redefined Data Cloud as the intelligent core of enterprise AI, the foundation for real-time, trusted activation via Agentforce.
Key Highlights
- Unstructured data (PDFs, chats, manuals) → Enterprise knowledge
- Zero-copy architecture → Secure, real-time activation
- Data Clean Room → Privacy-first encrypted collaboration
- Real-time governance → Explainable, compliant AI
Insight: Trusted data is now the ultimate competitive advantage, enabling AI that’s both intelligent and responsible.
Beyond the Event: Turning Vision into Value
The unifying message across all engagements: AI maturity is not a tech challenge; it’s a leadership mandate.
The enterprises that win next will blend strategy with speed, data with design, and intelligence with empathy.
Altimetrik’s Approach
True autonomy begins with people leading Smarter. Bolder. Faster. with human insight steering every decision.
Let’s Continue the Conversation
Interested in moving from pilots to performance?
Let’s connect and explore how Altimetrik’s AI accelerators can help your enterprise scale responsibly and rapidly. Write to us @ aifirst@altimetrik.com .
